Caesars Atlantic City

R@dio and the Web -- Powerful Together!

NJBA Members Click here to register online. 

Non members please call 1-888-657-2346 and request a registration form via email.

Monday, June 2, 2008

  3:00- 5:00 Registration: Palladium Pre-function Area

           5:30 NJBA Annual Meeting and Election of Officers

           6:00 Opening Reception:  "Game On" Sports Bar located on The Pier at Caesars. Sponsored by, BMI.

Tuesday, June 3, 2008

 7:00- 5:00 Registration: Palladium Pre-function Area

 8:00- 8:45 Citizen of the Year Breakfast:  Honoring Congressman Scott Garrett.  Congressman Garrett is one of the original opponents of the performance tax currently being promoted in Washington. Sponsored by, ASCAP.  Immediately following Congressman Garrett's award presentation, the third annual Howard L. Green Humanitarian Award is scheduled for presentation. Location: Palladium B

 9:15-10:00 Keynote Speaker:  President and CEO of the NAB, Dr. David K. Rehr is back for an encore performance and will deliver the Keynote address.  Sponsored by:  Patrick Communications. Location: Palladium C

10:00-11:50 Sales Training:  Professional speaker and sales trainer, Sean Luce of Luce Performance Group will present attendees with an 'eye opening' session on How to Keep your Cool in the Perfect Storm...Maximizing Your Air Force and Ground Force.  Location: Palladium C

10:00-11:50 Sales Manager's Training:  New this year, Chris Donahower of Shore-Fire Strategy will speak specifically to sales managers.  Sessions include:  How to Hire Salespeople Who Sell and Why Your Salespeople Fail and What You Can Do About It!  Location: Venus Room

10:00-10:50 Management:  Revenue Streams In A Wireless World, presented by James Akhbari, Interactive Media Director of JL360.  Akhbari brings his insight on the potential of adding revenue through emerging technologies.  Sponsored by, American Media Services.  Location: Spartacus Room

11:00-11:50 Management:  Roy Stewart from the FCC will join attorneys John Garziglia of the law firm of Womble Carlyle and Dick Zaragoza of the law firm Pillsbury and NAB Director of State Association Outreach Robin Oxford, to discuss Broadcasting Legal and Regulatory Issues.  Location: Spartacus Room

10:00-10:50 Programming:  Ivan Braiker, CEO of HipCricket and Bob Gold, President/CEO, Gold Mobile/Gold Group will address Texting and Mobile Marketing. Moderator: Carl Craft, Host of the Morning Rat Race on 95.9 WRAT-FM.  Location: Tiberius Room

11:00-11:50 Programming:  "Saving Radio's Lost Generation/The Next Generation" A panel discussion on the Lost and Next Generation. Moderator: Walter Sabo, Sabo Media, Terrie Carr, Press Communications, Chris Olivero, CBS Radio and Chris Puorro, WCVH-FM, Hunterdon Central High School.  Location: Tiberius Room

10:00-10:50 Engineering:  Streaming Myth Busters: The Realities of Internet Radio, presented by industry veteran and Jetcast marketing executive, Tom Zarecki.  Location: Romulus Room

11:00-11:50 Engineering:  Audio Processing for Streaming presented by Harris Corporation and Neural Audio.  Find out why and how to get the best out of your streaming audio.  Location: Romulus Room

10:45-11:00 Morning Break: Sponsored by: Arbitron

12:00-1:45 Best Of the Best Awards Luncheon:  Again, we pay tribute to outstanding radio and television productions in news coverage, public affairs, commercials and promotions.  Join us as we present scholarships to College Students majoring in Communications.  Location: Palladium B

 2:00-2:50 Sales Training continued:  Presented by Sean Luce.  Location: Palladium C

 2:00-2:50 Sales Manager's Training continued: Presented by Chris Donahower.  Location: Venus Room

 2:00-2:50 Management: "Online Revenue Strategy for Local Media" Presented by Mel Taylor, President of Mel Taylor Media.  Taylor will discuss the changing battlefield including new job descriptions and compensation plans.  Location: Spartacus Room

 2:00-2:50 Programming: "Websites That Rock"  Panel discussion on how to make your website look as great as your station sounds.  Moderator: Travis Lusk, CBS Radio, NY, Panelists: Tom Stark, Press Communications; John Meyer, WTOP Washington; Mark Weidel, DBC Interactive and Dan Alexander, Millennium Radio.  Location: Tiberius Room

 2:00-2:50 Engineering:  Spot Streaming? Stop Screaming! Presented by Jetcast's senior marketing executive Tom Zarecki.  Getting an insertion tight and right.  A handy checklist of tips, tricks and ideas for programmers and engineers to ensure your terrestrial and online spot breaks play nice.  Location: Romulus Room

 2:45-3:00 Afternoon Break:   

 3:00-3:50 End Note: The endnote address will be presented by Reed Bunzel of American Media Services.  Location: Palladium C

 4:00-5:30 Closing Reception:  "Mystery Atlantic City" coordinated by John Mozes, will end the festivities with a "Cruise Or No Cruise" game, giving away a Mystery Cruise to the Caribbean.  The reception will include games, cash, prizes, an array of food and fun for everyone.  You must be present to win.  The cruise winner must be employed by a member station of the NJBA or the MDCD Association of Broadcasters.  Location: Palladium A

Sponsored by Royal Caribbean Cruise Lines